Extortionate reciprocal links.
Swapping links had been as soon as a marketing that is innocent until it began to be mistreated. It could be seen as a manipulation attempt if you’ve been exchanging lots of links with clients.
Duplicated content. Ideally this one’s apparent: any duplicated content on your own web site helps it be less useful in Google’s view, and that could cause a penalty. Ensure your content is unique and well-written; usage tools like Copyscape.
Overusing H1 tags. Properly structuring content helps with Search Engine Optimization. The H1 tag helps Bing to comprehend just what the web page is all about. Excessive H1 tags could possibly be regarded as an effort to pump Google’s detailing with key words.
Internal 404s. […]